Women are dramatically more likely to experience insomnia, anxiety, depression, and inflammation, and all too frequently they are told to just take a pill. When we met the founder of (now) ami, she had a vision of a holistic CBD wellness brand made with high quality, naturally-sourced materials, crafted by women — which really resonated with us. The Latin root for friendship, ami is centered on the idea of togetherness, female empowerment, and wellness.