Chief Idea Officer

John
Barker

John Barker is the recipient of over 100 international awards during his 30-year career. Before founding the agency in 2003, he served in senior positions within Grey Worldwide and Sony Music.
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Among other notable accomplishments, he has piloted branding and advertising campaigns for many of the world’s foremost marketers including Procter & Gamble, PepsiCo, Estée Lauder, Sprint, Hasbro, Bloomberg, and McGraw Hill; launched over 50 original television series including Gilmore Girls, Dawson’s Creek, NYPD Blue, Roseanne, and Twin Peaks; helped launch and establish The WB Network; marketed music stars such as Billy Joel, Michael Jackson, Bruce Springsteen, and Gloria Estefan; served as Creative Director of Def Jam Recordings and repositioned The History Channel, adding over $4 billion in valuation.

Mr. Barker is the recipient of a Grammy Award and an Emmy Award for marketing, and is regularly featured in publications such as The Wall Street Journal, The New York Times, The Washington Post, Advertising Age, and Crain’s Business. He is a graduate of Yale University, where he received numerous awards for writing.

Managing Director

David
Song

David has been named an Adweek Media All-Star as well as one of “The 50 Most Influential People in Advertising” by Media Magazine. Formerly a Managing Partner at J. Walter Thompson and the Chief...
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Integration Officer at Hill Holiday, David has extensive experience in leading integrated teams from account management, brand planning, media and analytics. David’s global experience ranges from leading brands such as Sony, VW, P&G, Royal Caribbean, Fidelity, HSBC, McDonald’s, Orbitz and Verizon Wireless to smaller and entrepreneurial accounts such as Great White Shark Enterprises and Lambda Legal. At BARKER, David leads ROI-based business planning for client executive teams, mapping the marketing plan to mission-critical key performance indicators, while overseeing the Account Management, Media, and Strategy departments.

EVP, Creative Director

Sandi
Harari

Sandi Harari joined BARKER in 2006, making the agency one of only 3% in the business to boast a female Creative Director at the time.
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With over 20 years of experience in advertising and branding, her talents and experience in health and beauty, fashion, film, and lifestyle marketing verticals have been crucial to BARKER’s account and award wins. Under her direction, the agency has garnered 35+ international awards. Sandi has been recognized in industry publications including Ad Age, Adweek, and HuffPost, regularly speaking out to encourage the next generation of women to forge their own paths in the industry. A champion advocate for women in the workplace, she was also recently named a 2017 Working Mother of the Year by She Runs It (formerly AWNY). Prior to joining BARKER, Sandi ran her own boutique firm where she worked on brands including Alliance, Atlantic Records, MTV, P&G, and Lions Gate Films. She previously worked at Grey Entertainment under Grey Group, where she led launches for W Hotels, as well as campaigns for Uproar.com, Bravo Network, InStyle Magazine, and Topps. Earlier in her career, she designed the now-iconic movie posters for Oscar-winning films such as Monster’s Ball and Mystic River.

Chief Strategy Officer

Jason
Spies

From Keds to Mötley Crüe to Shiseido, Jason has worked on brands of every type, with a focus on driving meaningful growth through launches, turnarounds and innovation.
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Since joining BARKER, Spies has won the agency Bennigan’s, totes ISOTONER and a Bausch & Lomb brand. Prior to BARKER, Jason oversaw business development at StrawberryFrog where he lead new business wins associated with Jockey Women’s Apparel, FujiFilm Instax and the country of Albania. Prior, he was the Director, Business Development at Night Agency, where he secured digital agency of record relationships with multiple Nestle and Hanes-owned brands, and launched Shiseido’s first global e-commerce platform, to name a few. Spies began his career in the music industry, during which he spearheaded two successful independent record labels – while working with the likes of Mötley Crüe, Debbie Harry and Buckcherry – along with creating one of the industry’s first-ever new media departments.