New York independent advertising agency BARKER is helping its employees offset rising expenses due to inflation through a “year-forward” bonus of 4.3% of their compensation. The bonus is in addition to other benefits and year-end performance rewards.
The triumphant comeback of Lower Manhattan after 2001 became a rallying cry for New York City. But its offices have emptied out, tourists are gone, and hundreds of retailers have shut down.
A widely shared piece in The New York Times last week repeated a common assertion about working from home: that it makes you more productive, but less creative.
Independent agency BARKER is spreading the love to clients and friends.
The annual protest returns and the agency continues to support with it’s art.
The creative for the new Dorel “Designed For Parenthood” campaign, developed with Barker, suggests its collection of car seats, strollers and the like are supporting parents and children regardless of unexpected and sometimes bumpy adventures.
A few months back, when tasked with creating a project at the Miami Ad School of New York, Lauren Weiss decided to tackle the stigma around mental illness and prescription drugs.
Innovating in healthcare is easy because we can just look at what banks did last year. But there are warriors fighting against stagnate creative, people making salads.
Over the last year, I’ve been asked a lot about how it feels to be a female in the predominantly male advertising industry. More often than not I respond with a puzzled look because truth be told, I have never really faced adversity in my career. So, I have to wonder: why?
