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Retention, please: Agencies are pulling out the stops to keep employees around
They’re trying to figure out which perks and benefits stop people from browsing other jobs.
They’re trying to figure out which perks and benefits stop people from browsing other jobs.
Over the last year, I’ve been asked a lot about how it feels to be a female in the predominantly male advertising industry. More often than not I respond with a puzzled look because truth be told, I have never really faced adversity in my career. So, I have to wonder: why?
From the earliest days of the commercial internet, the concept of net neutrality has ensured a level paying field for all innovators. This approach allowed companies like Google and Netflix to bring fresh ideas to the masses, even as early leaders like Yahoo! and AOL began to fade.
Maidenform has relaunched its brand with a vibrant new campaign, showcasing the brand’s soft M collection designed for young and young-minded consumers.
As any agency person will tell you, some clients are awesome to work with and some can be downright nightmarish, while others fall somewhere in between.
Innovating in healthcare is easy because we can just look at what banks did last year. But there are warriors fighting against stagnate creative, people making salads.
Creators may decide to migrate from one platform to another with little warning. The brands that work with them need to be ready. BARKER’s David Song comments.
Tools of the Trade is an AgencySpy feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a favorite drafting table to the best software program to a lucky pen, a vintage typewriter or a pair