Category: Adweek
Gen X Truly Is the Lost Generation—Especially in Marketing
Gen Xers may be a small group, but they have some serious buying power.
Agencies Are Getting Weirdly Romantic for Valentine’s Day
Love is in the air today. Or maybe that’s the lingering energy from the Super Bowl halftime show. Regardless, even agencies that had ads in the big game managed to get a little romantic for Valentine’s Day, with a few fun agency-style twists. Check out what some agencies pulled together for the day.