Being a working parent means you have two demanding jobs. The 26 winners of the She Runs It 2017 Working Mothers of the Year Awards know what it means to be caught in the crossfire between the office and home. But they also know what it takes to get it all done. There’s sacrifice, commitment,
Advertising Week has unveiled a new ad campaign promoting its mission on the eve of its annual week-long New York conference next week.
How often do you see an ad for an advertising agency? Probably not very often—which John Barker, founder and chief idea officer of New York’s BARKER, finds “a little bit cowardly.”
The bold just find ways to carve out a lane for themselves; this is something BARKER founder and chief idea officer John Barker can attest to.
Welcome to Independent Influence, a weekly series that spotlights the work, perspectives and inspirations behind independent agencies across the country. This week we feature BARKER.
A Q&A with BARKER’S creative leader Sandi Harari on how women and young people can succeed in the ad industry today.
The 4A’s is interested in how agency leaders are adapting to the rapid-fire changes in the industry. John Barker, Chief Idea Officer of BARKER in New York, weighs in with his thoughts and experiences.
German luxury appliance company Miele appointed New York-based independent agency BARKER as its AOR in the U.S., tasking Barker with handling traditional and digital tactical advertising, social media marketing, and promotional support for the brand.
Maya Kagan, Associate Creative Director, BARKER
As I marched along with my fellow females (and supportive males) declaring: “This is what democracy looks like!” I felt a solidarity with the surge of people, an assurance that we were on the right side of history. But the March has passed. And even though many of us plan to remain active for our