 
                Barker Wins Indie Agency News Top 40 Video Design Award for “Extra with a Side of Extra”
With the launch of M by Maidenform, Barker reintroduced the iconic brand to a new generation—through its biggest product drop ever.
 
                With the launch of M by Maidenform, Barker reintroduced the iconic brand to a new generation—through its biggest product drop ever.
 
                Barker was tasked with launching Maidenform’s newest collection, M, with a specific focus on a younger, hipper audience. So we pulled out all the stops and created a maximalist music video with our new product at the center of it all.
 
                Barker’s launch campaign for Botania, a newcomer in the wellness beverage category, helped Sunsweet win new customers…and won an Indie Agency News Top 40 Brand Design Award for the agency.
 
                For over a century, Sunsweet has been the leading producer of prunes and prune juice. For much of that time, prunes have been known as a time-tested digestive aid for an older generation, when in fact they’re a nutritious powerhouse for every age.
 
                Maidenform embarked on a transformative mission to connect with a younger, fashion-forward audience.